Have you dreamed of writing a book or becoming a successful published author? Do you have a valuable message that – if put in print – will help grow your business and transform more lives? If you answered yes, but don’t have your book written yet… keep reading!
Tag Archives: Author Resources
How to Grow Your Business as a Published Author… and Impact More Lives With Your Message – By Christine Kloser
When I pick a book to read, my choice is influenced by the following elements:
- The cover
- The title
- The description
More precisely, the book cover gets (or not) the book in my hands, or grabs my attention enough to make me read the description. As for the book title, sometimes it is as important as the book cover – it can easily accomplish the same. But sometimes, when the cover is very good, I can ignore the title and still read the description.
But the description is the element that determines my buying decision.
This is why I want to share some advice for creating an enticing book description.
- Imagine yourself in your reader’s shoes. What would a person who knows nothing of your book feel while reading the description? The secret is to give some elements that will fascinate and make longing for more.
- For fiction books it is often better to show a piece of your story or to write what it is about instead of only saying something like “This is a great fantasy book. It will entertain both children and adults”.
- Keep it short and simple. Avoid giving away too much detail: too much text looks scary for some people, you can’t believe how many of them just don’t want to read even a short piece of text and would rather hear it from someone. And then, the aim of the description is only to give them a foretaste of the story, to tell them what it is about.
- It can be a great idea to simply put a short but juicy piece of a chapter into your book description – not only it perfectly captures the attention (if the piece is well-chosen, which is a tricky part as well), but also it gives a reader a glimpse of the author’s writing style.
- Some authors like putting a reader’s or reviewer’s quote that describes the book. It works well, but it can backfire if overdone.
- If you have a chance to sell your physical book at a fair or a convention, your potential readers will give you the elements they want in the description, just listen to what they are asking you about your book.
- The description is the first impression of your book, so be very careful with spelling and grammar mistakes.
If you have some more advice on the matter, please share 😉
Kateryna Kei, Author of Raven Boy, adventure and romance young-adult saga
On November 7th and 8th I have participated with my book Raven Boy at the first edition of the Hero Festival in Marseille.
It was a very refreshing and inspiring experience. Read the rest of this entry »
If you love great children books and awesome picture books, separately or together, make sure you get Mili Fay’s new book “Animals In My Hair”
Mili Fay is a fascinating person and an incredibly talented artist. I met her at the Book Marketing Challenge and I absolutely loved her friendliness, her attention to others and her readiness to help, without even mentioning her awesome creativity and imagination.
And I’m really happy to learn that on Saturday, December 6th, Mili is holding an online event to celebrate her book launch!
The best part of it: Mili will be giving away her book for free 😉 Read the rest of this entry »
Preview chapters are a great way to captivate attention, to spark curiosity, to give the desire of wanting more of it.
Having on your website a free chapter or two available and well visible can be that last drop that makes your visitor push the Buy button.
A free chapter can also be a cool way to make people subscribe to your mail list. Read the rest of this entry »
Following my previous post, here is more on do’s and don’ts for the author’s websites.
Every author needs social media. It’s a great way to connect and stay in touch with your fans, to announce your events and new releases etc. However, no social media equals your own website. Consider it being your own virtual home. It’s a proof that you are serious about your book. Read the rest of this entry »
There is no author who has never received a bad review. Even better – the more popular the book is, the more negative reviews you can find for it. Read the rest of this entry »
The metadata of your book is important because it helps the search engines to find it.
On Amazon, it consists of 8 components:
Do you believe in coincidence? Well, I do. I am convinced that when we really need something deep inside, somehow it finds a way to come into our life. Read the rest of this entry »